Agencies love mystique about "onboarding" and "strategy phases." Here’s the opposite: the literal week-by-week of a MediaJunkie engagement, so you can hold us to it — or steal the sequence and run it yourself.
Weeks 1–2: listen and instrument
We start with the deep-dive — how jobs actually arrive today, what a customer is worth, which work you want more of, where the bodies are buried (the unanswered line, the dead quote folder). While that’s digesting, instrumentation goes in: call tracking, analytics, source tagging. Measurement precedes marketing, always — otherwise day-90 claims are vibes.
Weeks 2–4: seal the leaks
Before a dollar chases new demand, we capture the demand you’re already generating: missed-call text-back live, the AI assistant trained on your business — your services, prices, area, voice — answering and booking around the clock, and the automated review engine wired to job completion. Most clients see their first "that lead would have died" save inside week three.
Weeks 4–8: open the demand valves
Now acquisition, in order of efficiency: Google Business Profile rebuilt to checklist, search campaigns with tight geography and negative-keyword armor, landing pages that match message to search, and the first service-page content for the compounding layer. Follow-up sequences (quotes, reactivation) come alive as the pipeline fills.
Weeks 8–13: tune against real numbers
By now the measurement spine has data worth trusting. We rebalance — budget toward the channels producing cheap booked jobs, copy and pages tested, the five-number report landing monthly with decisions attached, not adjectives.
What day 90 looks like
Concretely: every inquiry answered in seconds, a review count visibly climbing, ads measured to the invoice, a follow-up machine working your list, and a report you can read in five minutes. What it doesn’t look like: overnight domination — the compounding layers are planted, not grown. We’ll tell you which is which, in writing, every month.
That’s the whole mystery. If the sequence sounds like what you’ve been trying to assemble from five vendors, talk to our AI or email hello@mediajunkie.io — week one can start Monday.